运营笔记——外贸小白必备，10类最常用的外贸函电英文模板！

一、开发新客户

Dear XXX,

We have learned from our old client that you are one of the leading XXX importers in Italy. Therefore, we do hope there is a chance for us to cooperate with each other in the near future. （表明合作意向）

We are one of the biggest XXX manufactures in China.（介绍自己的身份） All our products are manufactured strictly and provided to over 30 countries already.

Attached please find our latest catalogue and quotation.（直接给出报价单）

We look forward to your trial order.

Yours faithfully,

XXX

二、样品寄送通知

Dear XXX,

I’m now writing to inform you that the samples that you requested were sent by Federal Express today. （告知客户寄送时间及方式）

In the mail, I’ve also enclosed a quotation.（附上最新的报价单）Please let me know at your earliest conveniences as soon as they arrive. Thanks a lot!

I’m looking forward to your earliest response.

Yours sincerely,

XXX

三、拒绝临时取消订单

Dear Sir,

Thank you for your letter of March 12th. We’re very sorry that we can’t accept cancelling the order at the last moment.（表明自己的态度）

Since your products are ready for shipment, it will be a huge loss for us if you cancel the order.（说明理由）So we have difficulties in accepting your request.

Best regards,

XXX

四、付款确认

Dear XXX,

I’ve received your mail informing that the amount of ￥100,000,000 （再次说明金额）as payment for my invoice NO.1234567 has been transferred to our bank.

Thank you very much for your cooperation.

Yours,

XXX

五、邀请来访

Dear XXX,

It was great to meet you at the 2017 Canton Fair last week（唤起客户记忆）and we’d like to thank you for your being interested in our XXX.

In order to deepen our business relations, we’d like to invite you to our company in Shanghai.（表明意向）

This would be a good opportunity for you to get an overview of our facilities and company cultures, as well as to discuss common interests.

We’ll meet all your expenses during this visit.（告知客户关注的来访费用）With regard to possible dates, we do hope that you could come at the end of the month.（表明意向时间）

Please let me know whether this would be suitable for you. I’m looking forward to your reply.

Yours sincerely,

XXX

六、介绍新产品

Dear XXX,

We’re pleased to inform you that we’ve made our new products available on the market. Much to our delight, they enjoy great popularity.（说明新产品已上市且好评不断）

As we guess you might be interested, we’ve sent you by UPS half a dozen samples for your trail use. （告知已寄送试用品）

The new products are likely to revolutionize all the XXX in use at present. For more information, please visit www.abcde.com.（告知公司网址）

Attached please find copy of our latest catalogue and quotation.（附上报价单） We hope you’ll take this opportunity to enlarge your business scope.

Yours sincerely,

XXX

七、维护老客户

Dear XXX,

It’s been three month since we executed your last order.

Recently we’ve developed new business relations with three more purchasers, from whom we got in large quantities of XXX. （告知产品近期很受欢迎）

I’d like to inform you that for a limited period of time, we are reducing prices on certain items. （告知老客户降价通知）Please have a look at the attached catalogue and quotation. If you wish to order large quantities, e-mail me. We’ll work out terms and conditions to our mutual benefit.

We’re glad to give you this discount in view of your previous orders（告知客户折扣只有他才有） and would appreciate a prompt reply.

Yours sincerely,

XXX

八、请求介绍新客户

Dear XXX,

I’d like to inform you that we’ve sent XXX you required last month.（简要回复之前的邮件） Attached are our catalogue and quotation for the complete ranges.

Our company has established business relationship with you since 2014. As you know, we’re devoting ourselves to expand our business abroad all the time. （表明想要扩展业务的意向）

I would appreciate it if you could recommend some potential purchasers to us. （说明想要他推荐新客户）It’s known to all that Chinese XXXs are renowned for their good quality, attractive designs and fine workmanship. They have enjoyed great popularity in the European market. （阐述自己的优势）

We believe that through your favorable help we’ll meet with extensive reception in your country.

We look forward to your favorable reply.

Yours,

XXX

九、转介绍被拒绝

Dear XXX,

Thank you for your email of March 12th, we can fully understand your situation and are sorry for putting you in a dilemma.（说明自己了解客户的难处并表示感谢）

Thank you all the same.

Yours faithfully,

XXX

十、感谢介绍客户

Dear XXX,

Thank you very much for introducing XXX Company to us.（直接表明邮件主题）The establishment of new business relationship with such a large company helped increasing our sales greatly.

Last week, we signed a contract with the director Mr. XXX, who held you in high regard and was particularity interested in our products designed for the U.S. market. （告知与新客户合作情况）

We look forward to providing them with the most costly effective services so that they will never feel regretful to cooperate with us.

We owe you the greatest debt of gratitude.（对老客户再次表示感谢）

Yours sincerely,

XXX