外贸人必备：春节长假复工指南
1518春节长假一过，对于开始上班的外贸小伙伴来说，大家肯定都摩拳擦掌准备开始大展身手了。但经过一个假期的休息，回归到正常的工作中，你会觉得工作一大堆，比如回复询盘、联系工厂、安排生产、备货送检、做产品资料等等。
刚开始总会有一些心理和身体的不适，需要坦然接受这种不适，给自己少许时间调整。同时把节日期间还没有处理完的事情和将要做的事情，罗列在一张便签式的备忘录上，逐一完成，既能做到心中有数，也能一目了然。同时不要一直盯着没完成的事情，而要看到已完成的工作，以便给自己鼓励和继续工作的动力。
除了要应付节后综合征工作效率低之外，如何跟进客户才会更加有条不紊呢？这是我们首先要面对的问题。
针对此问题，合理的工作安排可以让你事半功倍，那该如何安排呢？
这里你就要分清主次，确定优先的标准是重要性和紧急性，区分轻重缓急，然后将工作划分为必须做好的、应该做好的、争取做好的这三个类别。这样就可以避免一会儿做这，一会儿做那，结果没一件工作做好，不仅浪费了时间与精力，还不见成效。
首先，你要知道哪些是必须做好的，其实上班的第一件事，并不是给客户发邮件告知我们已经上班，而是你要收集信息和准备资料，信息准确与否和资料充分与否直接影响到你接下来的跟进工作是否顺利，这个是基础性的。
01
及时修改假期时间
02
联系工厂或者供应商
03
联系货代
04
对各类客户及时发送复工邮件激活
1
节前未出货的客户。
I hope everything is ok.
We're back at work today. I am writing to inform you that your order is under intensive processing and is expected to be completed in mid to late February. I will inform you as soon as the goods are finished.
Thank you for your patience.
2
订单可能出现延迟的客户。
I am contacting you to inform you that due to the shortage of raw materials, your order will be shipped later than expected.
Shipment is scheduled for the first week of March. Thank you for your patience. If you need any other assistance, please let me know. We are always here.
3
谈妥订单待付定金的客户。
May everything be all right.
We're back at work today, and I look forward to returning with renewed energy and enthusiasm, as do you.
I am writing to you today to follow up whether you can arrange the deposit this week. As it is the busy season now, we have to handle a lot of orders. If you order earlier, we can arrange production earlier.
Thank you for your understanding.
4
年前有意向的客户。
May everything be all right.
We have finished the Spring Festival holiday and officially returned to work. The purchasing season in March is coming. I hope we can reach a smooth cooperation before that and arrange production and shipment as soon as possible. Kindly remind me, do you have any questions about the scheme (or quotation) sent to you before?
The quotation is attached again, looking forward to your feedback.
5
其他的潜在客户。
May everything be all right.
I'm Tony from ABC Company. I'm glad to tell you that our XX model products are in stock. Please feel free to tell me if you need them.
Fordetailsofourinformationandproducts,pleasecheckthe attachment/or check my second email. Any questions, welcome to consult, thank you!
Dear Tom,
How are you? Happy Chinese Lunar New Year. I hope this joyful festival would bring you happiness as well.
We are back to work today and everything is back to normal,production is ongoing. Since we have prepared raw materials before the holiday,we now can easily run up to 3000pc within this month.We can stably and easily provide xxxx if you need now.
We wonder wether you have stocked xxx products before our new year holiday or wether your products arrived at your warehouse at this moment? If you urgently require xxxx products, please don't hesitate to contact us. we will forward our new prices for your reference right now.
By the way,if you need them now, we can arrange the shipment early March.
Best regards,
Ally
但要注意：以上的邮件是为了分享的内容更具体而写的，实际工作中需要结合你自己的情况和客户情况，进行修改优化。Remind again，重要的是思路！
同时，我们在这些工作工程中，也更加能体会日常做好客户管理工作有多重要。正所谓磨刀不误砍柴功，如果能系统的、有序的做好客户资源管理，不仅可以大大提高自己的工作效率，而且能够更好的维护好客户关系，理顺跟进情况，从而提高成单率。
05
对在进行的订单及时整理
1
年底说要下单但因假期说年后要下单的客户。
新年好，我相信你也感受到了来自于中国的浓浓的节日气氛！春节之后，我们一切准备充分，工厂的规划如下：
日产量多少双，月产量多少双，这个月的最早供货期为多少，价格变动情况为多少，船公司告诉我，舱位多少，特告知，请提前规划一下您的下单计划。
2
年前已经下单或者已经发货的客户。
3
年前问过价格的或者沟通深入但没有下单的客户。
您好，春节快乐，希望我们的节日气氛也能让您感觉到开心。
我们今天第一天上班，工厂已经恢复正常生产，现在的产量为每天多少双，多久会扩产至多少双，充足的产量可以让我们给你们稳定的供应。
不知道春节之前，您是否采购到了产品，或者采购的产品是否已经正常发运，如果您有急需，请来函咨询。
我可以为您发去价格供您参考（如表格），货期为多久。
4
春节期间给你发询盘的新客户。
对于有联系但是基本没有回复的客户
您好，新年好，我们刚刚过完中国的春节，工厂重新上班，我们新一年产量达到多少双，价格为（低价诱惑）多少，有效期至多久，最早供货期为多少，产品优势是什么，年后订单会逐渐进来，若你有急需，请与我联系。
精准回复客户
应对供货不足问题
2023百事从欢，一路向阳！
