AMZ123跨境卖家导航
拖动LOGO到书签栏,立即收藏AMZ123
首页跨境头条文章详情

大卖分享:更换亚马逊店铺关键敏感信息之case报备论

9992
2020-04-28 16:48
2020-04-28 16:48
9992


AMZ123每天都会和遇到各种问题的卖家们打交道,深知作为亚马逊卖家的不易。


本着解决卖家在亚马逊开店、运营等问题的初衷,AMZ123后续会联系有经验的卖家不定期分享,希望大家从中有所收获~

 

作者:微博@拉长物料员

原标题:更换亚马逊店铺关键敏感信息之case报备论

下文经作者授权转载,如需转载请联系原作者。







引子:转让过账号的朋友们应该比较容易明白我这篇文章的。

 

先看图

             

如果图片不清晰,请看文字:

Hello from Amazon Selling Partner Support,

 

I understand that you would like to update your deposit method and want us to make sure that your account is not affected because of this. I will assist you with this.

 

Thank you for informing about this in prior.

 

In this case, as per the update we received from the internal team, I would like to inform you that, you can very well change/update your bank account information at any time on your seller account by following the steps on the below help pages.

 

https://sellercentral.amazon.com/gp/help/G851?referral=A22NJXB6ZNXZI6_A3TBHJJ70WF7AO

 

Also, as we informed earlier I can assure that these changes will not affect your account health.

 

When you try updating the bank account information this process will request for a old bank account for security reasons. If you remember your old bank account number then you can proceed to change your bank information without any issues. If you don't have/remember the old bank account details or if you face any trouble to enter the old bank account number then I request you to contact us via Phone to trouble shoot the issue further, because Sellers who don't have their old bank account details need to under go a deep security verification process.

 

You can request a call from us seven days a week between 5:00am and 6:00pm Pacific Time. To request phone calls from your Seller Central account you can use the ""Call me now"" feature through below steps:

 

1. Click on ""Contact Seller Support"" button in the ""More ways to get help"" box found on the right side of Help pages. Or you can simply use the ""Contact Seller Support"" link available at the bottom of all Seller Central pages.

 

2. Select the service and then select the issue for which you require our help

 

3. Select ""Phone"" tab

 

4. Select your country

 

5. Enter your phone number and Extn. (if any)

 

6. Check ""+ This issue is urgent and requires immediate attention"", box if required

 

7. Click on ""Call me now"" button

 

Also, please be informed that whenever you add or change bank account information, a three-day security hold goes into effect. Fund transfers cannot be initiated until the hold expires. Only the primary account owner can make changes related to payment information.

 

In this case I would like to inform you that we have seller performance team who take cares regarding the seller activities on account. In this situation, I kindly request you to contact our seller performance team to inform them about the changes in your account.

 

We at seller support team does not have an option to forward your issue to our seller performance team as they need direct information from the seller for documentation purpose.

 

Once you informed our seller performance team, they will be aware of this issue that you are making changes in your account so your account will not get affect and also it will be safe without any issues.

 

You can directly contact our performance team by using email address:

 

seller-performance@amazon.com

 

Once you have contacted seller performance team and inform them about the changes you made in your account so that they will make a note about this in your account and make sure that your account is not affected because of this.

 

To help us continually improve, we ask that you take a moment to complete our survey below to tell us about your experience with this specific interaction.

 

Were you satisfied with the support provided?



我是119事件跟进时间最久的当事人之一,在此我引入五个概念:
 
亚马逊人工团队:卖家支持(包含绩效等团队),买家支持,其他亚马逊internal team。
亚马逊审核机制:机器人和人工。
 
从两年前入行开始到现在,新拿来的账号,对于更换信用卡和收款信息关键的敏感信息,我一直都有遵从同事和服务商的case"报备论"。

而亚马逊也会时不时突然的对信用卡或者收款风控加强,例如去年有时期换信用卡触发二审,换收款账户而导致账户被锁定或者清号/删档。
 
对于交易过来的账号,我们首先需要更换的三个重要敏感信息,容易触发机器人和人工审核的是:环境,扣款(信用卡),收款(银行账号)。
 
通常这三个东西(环境,扣款(信用卡),收款(银行账号)更换的时间间隔最起码在三个工作日以上,因为:
Also, please be informed that whenever you add or change bank account information, a three-day security hold goes into effect.
(翻译参考:此外,请注意,每当您添加或更改银行账户信息时,三天的安全保留将生效。)
 
为什么突然又想这么坚定的把报备论写出来,因为今天我还是因为大意差点失了荆州了。
 

傍晚,出于对资金规划的考虑,打算更换某些一些one years old账号的收款账号。

第一个直接更换,没事。

第二个更换大概1小时内没问题,之后账号被掉出来,输入密码,显示密码不正确:
             
当时我心里慌了一下,但是我还是自信满满,通过邮箱获取一次性验证码,更换了密码,再次尝试登录之后就是:
       

这个时候有点噶子慌了(很慌了),随后我立即通过账号的
help-https://sellercentral.amazon.com/cu/help/contact-us 联系卖家支持团队。
       
     
            
同时我发了一封邮件给seller performance,这两个地方的comment和给seller performance邮件的内容大概是:

我的名字是XXX(法人名字,个人店铺的注册人名字)

前台店铺名字XXX

亚马逊账户邮箱是XXXX@XXX.com

收款账号XXX

信用卡XXX

我把我的收款XXX换成了XXX,现在我的账号被锁定了,这是我本人在操作等。

这些内容就是账户所有者和账户的credit,当然你有真实的paper work,一并提交会更好。
 
这个其实和一些做加拿大站的朋友们在添加或者更改加拿大站的收款信息出现的原理和情况类似,因为北美三个站点是一体的。
 
之后买家团队收到的邮件:
            
邮件内容:

Hello,


We believe that an unauthorized party may have accessed your Amazon.com account. For your security, we have assigned a temporary password to your account and reversed any changes made by this party. Any pending orders have been canceled. 


You will need to reset your password when you return to the Amazon.com site. To reset your password, click "Your Account" at the top of any page on Amazon.com. On the Sign In page, click the "Forgot your Password?" link to reach the Amazon.com Password Assistance page. After you enter your email or mobile phone number, you will receive an email containing a personalized link. Click the link from the email and follow the directions provided. 


Your new password will be effective immediately. We recommend that you choose a password that you have never used with any website. 


You will also need to: 


-- Re-enter your complete credit or debit card number the next time that you place an order.


-- Re-enter any addresses that you recently added to your account.


-- Check your subscriptions, if you have any.  You may need to update them. 


If you have any trouble resetting your password, use the Contact Us form on our Help pages. 


You can also enable Amazon's Two-Step Verification, a feature that adds an extra layer of security to your account. You can activate this feature from the Advanced Security Settings page located in Your Account under Login & security. 


We do not know how this person got your sign-in information because that happened away from our websites. Some techniques include using malicious software to capture a user's keystrokes, trying common passwords, and sending fraudulent emails that request account information (known as "phishing").


To learn more about safe online shopping, go to Amazon.com Help, then Other Topics & Help Sites, and then click Security & Privacy. 


Sincerely, 


Amazon.com


卖家团队收到的邮件:
                          
文字内容:

Hello,


We believe that an unauthorized party may have accessed your Amazon.com seller account. As a result, we have temporarily restricted access to your account and deactivated your listings. For your security, your full credit card number is not displayed in your account and cannot be accessed via our website.


We do not know how your sign-in information was obtained, since the unauthorized party obtained this information on a site other than Amazon.com. Some common techniques used to gain access to this information include:


-- Using malicious software to capture a user's keystrokes and Internet activity


-- Trying commonly used passwords


-- Sending fraudulent emails asking recipients to provide or update personal, financial, or other account information (commonly known as “phishing”)


Learn more about keeping your account information secure in Seller Central Help: https://sellercentral.amazon.com/gp/help/34901.


To regain access to your account, you will need to reset your account password with a new, unique password that you do not use for any other account or website. We also suggest that you change the email address associated with your selling account to prevent unauthorized access from other parties. We also suggest you review your Seller Central account to verify that the following information is accurate. If changes have been made, please make the necessary corrections.


-- Email address preferences


-- Payment information


-- Authorized secondary users on the account


-- Two-step verification details


-- Business, shipping and returns, and tax information


-- Active and pending promotion codes


-- User permissions


-- Amazon Storefront


-- Listings and condition notesIf the unauthorized party accepted orders for items you did not list, we recommend canceling orders that have not shipped or offering refunds for orders that the unauthorized party marked as “shipped.”


If you find problems with recent disbursements, you can follow this link to reach a member of the Seller Performance Team: 

https://sellercentral.amazon.com/cu/contact-us. In your email, please include the last four digits of the bank account where your disbursements should be deposited.Once you have confirmed that your account and listing information is accurate, change your listing status to Active to sell on Amazon.com.


If you need help with your account or listings, you can reach our Seller Support Team by clicking Get Support at the bottom of any page in Seller Central.You can view your account performance at 

(https://sellercentral.amazon.com/performance/dashboard?ref=ah_em_ap) or select Account Health on the home screen of the Amazon Seller app on your iOS or Android device. The Account Health dashboard shows how well your account is performing against the performance metrics and policies required to sell on Amazon.


-- iOS App

(https://itunes.apple.com/us/app/amazon-seller/id794141485?mt=8)


-- Android App 

(https://play.google.com/store/apps/details?id=com.amazon.sellermobile.android&hl=en_US)


Sincerely,


Seller Performance TeamAmazon.com


http://www.amazon.com


继续故事,收到卖家团队和买家团队的notification邮件之后,心态才慢慢恢复平静。再次通过邮件验证码更换了一个之前没有使用过的密码。
 
能够登录账号之后,发现果不其然收款账号和信用卡信息都成为空白了。重新添加收款和扣款,我添加的是一直在使用的,而不是更改后将来要使用的。
 
这里穿插一点,道上玩强开的就是利用这个系统漏洞。
 

We believe that an unauthorized party may have accessed your Amazon.com seller account. As a result, we have temporarily restricted access to your account and deactivated your listings. For your security, your full credit card number is not displayed in your account and cannot be accessed via our website.

(翻译参考:我们相信,未经授权的一方可能已经访问了您的Amazon.com卖家账户。因此,我们已经暂时限制了对您的账户的访问,并停用了您的列表。为了您的安全,您的完整信用卡号码不会显示在您的账户中,也无法通过我们的网站访问。)


bank account也是一样 not displayed in your account。
 
这个时候你就不要霸蛮去换你要更换的新的信用卡或者收款了;信用卡更换会导致因为一审账号特别容易触发二审;或者收款账号更换会导致二审账号锁定的更严重——锁死,清号或者删档。
 
通过更改密码也更换回到一直使用的收款和扣款账号后,卖家团队收到回复如下:
       

I've reviewed your email and understood that your have changed the deposit method for your seller account but you received email stating that, We have detected unusual activity on your account and have locked it temporarily so you would like to know how to proceed further.In order to proceed further, We need additional information from your end.


Name of bank 

Date of bank account upgrade

Date of when you first tried to update the bank account. 


Thank you for selling with Amazon


这里亚马逊只想验证我账号的credit(reliability或者 trust score),只是为了核实所有操作为本人;
 
如果平时有坚持risk ahead的习惯,问题不会太大也不会太严重。

如果要paper work,那我的成功率会低于50%,大家都懂的,就是那些个不可描述的原因。
 
如需提供了

Name of bank

Date of bank account upgrade

Date of when you first tried to update the bank account.


之后,亚马逊客服回复
             
I would like to inform you that, we have forwarded your concern to our internal team with the information provided by you. we will notify you once we receive an update from them.
 
当把收款和信用卡都换回了之前一直使用中的账号后,为保险起见,随后开了一个case,回复如开篇的图片和邮件所示,其中重点是:
 
Once you informed our seller performance team, they will be aware of this issue that you are making changes in your account so your account will not get affect and also it will be safe without any issues.
 
(翻译参考:一旦您通知我们的卖家绩效团队,他们会意识到您的账户中出现了这个问题,所以您的账户不会受到影响,也不会出现任何问题。
 
接着继续问我是保持原来的银行账号还是可以换新的,回复是开篇第一张图
 
之后我就继续换成了新的银行账号,再回复了这个case。目前还没回复,账号也OK。
 

那为什么买家团队和卖家团队都会发这个风险警告邮件呢?
 
买家账号和卖家账号是一体的,其实你的买家账号的银行账号和信用卡信息是一样的。
 
那这个卖家团队和卖家团队自动邮件notification,风控警报是人工触发的还是因为机器触发的?
 
我的个人经验是:先机器把关,再人工介入。
 
账号资质好的,触发机器审核,没问题,过;人工后续再介入人工审核,没问题,过。

账号资质差的,触发机器审核,有问题,不过;人工后续再介入人工审核,没问题,过。

账号资质差的,触发机器审核,有问题,不过;人工后续再介入人工审核,有问题,不过。
 
然后再视账号评分和风险动作的评估,决定你是否需要提供哪些资料,个人信息identify就够了,还是需要更多的paper work(例如信用卡问题引起的utility bill review,所谓的二审)。
 
正常情况来说,不需要过分慌张把所有的资料一股脑的都提交上去,包括你PS的假资料或者过期的信用卡账单,反而弄巧成拙。
 
欧美法系注重的是一个credit(reliability或者 trust score),你的credit card是会对你信用和可信度的有力证据;如果你的credit 没问题,就不需要去画蛇添足般做多余的paper work了。
 
通常我们刚刚拿到号或者拿的新号,都会开case报备收款或者信用卡信息的更改,思路如下:
 
Dear Amazon,
 
由于为了更好的资金规划,
或者由于亚马逊收入或者成本核算,等等冠冕堂皇的理由
我现在需要把卡号A换成卡号B,可以再傻白甜的问一句,会不会对我的账号有风险?
然而大多数客服会说,you can very well change/update your bank account/credit card information at any time on your seller account.
 
很多人直接换过,也没有出现这样的问题。原因大概有:账号少,你的账号资质好,而且只是更改了单一的关键信息等等。

你的亚马逊账号,亚马逊链接,你的品牌在亚马逊系统里也会有质量得分和风控评级的。
 
之前我每一次更换收款和扣款都会报备,有经历过偶尔有一两次邮件和在线聊天功能还在的时候,客服说过他已经移除了账号的一个的风险警报,你可以放心的更改或者什么的,邮件和聊天记录内容我找不到了。
 
当case报备完,客服说你可以随便换的时候;那你就直接换信息就好了。
 
换完了之后也可以不嫌麻烦的再回复一下case,大致意思:
亲爱的亚马逊团队,请获悉我已经把我的收款/信用卡从A换成B,请移除对我账号的一个risk alert.
 
其实这篇文章我主要需要阐明和论述的是关于更改关键信息case报备的一个重要性,小心使得万年船,希望我的这篇文章能够让大家相信市面上所流传的“case报备论”。
 
其他知识点稍微带过的一些点,这里就不在去细致的说了,这么晚还打算把这个文章写下来,更多的是把这个事情当作一个个人日记的形式记录下来(复盘),不过只是这篇个人日记是公开的。

因为有点困,叙事性可能有点混乱,时间线或许会有点前后不一致,请大家见谅。
 
晚安。
 





通常卖家们遇到这类型的问题时,如信用卡更换,收款账号更换等,都是建议先报备后换卡,小心驶得万年船哦~

文章中的邮件原文建议大家自己翻译下哦,在此推荐下AMZ123站长新发现的翻译小工具,据说比谷歌好使一些:
             网址:https://www.deepl.com/translator

看完大卖精彩的分享,想必卖家们对信用卡更换的操作有了更进一步的认识,如若还有其他疑问,欢迎在评论区一起交流探讨~

整理✎   白石/AMZ123
声明:转载本文不得修改标题及原文,并保留来源以及原文链接。 


免责声明
本文链接:
本文经作者许可发布在AMZ123跨境头条,如有疑问,请联系客服。
最新热门报告作者标签
大模型独角兽Kimi估值超100亿美元!
AMZ123获悉,近日,据媒体报道,大模型独角兽月之暗面(Kimi)再次成为市场焦点。据多方消息证实,在完成上一轮5亿美元融资仅一个多月后,月之暗面即将敲定新一轮超7亿美元的融资,由阿里、腾讯等联合领投。这意味着其估值已站上100亿至120亿美元的新台阶,折合人民币约700亿元。但比估值数字更引人注意的,是其商业化路径上出现的一个新变量——一款名为Kimi Claw的产品。据官方信息,Kimi Claw Beta版已于近日上线。这并非一个传统意义上的大模型应用,而是一个偏向工具属性的产品:用户可以在云端一键部署一个持久化的AI Agent,无需购买硬件,也无需手动输入代码。
同比增长36.8%,美客多25年Q4 GMV达199亿美元!
AMZ123获悉,拉美电商巨头美客多(Mercado Libre)近日公布2025年第四季度财报,具体如下:净收入和财务收入: 87.59亿美元(同比增长45%,按中性货币计算增长47%)。营业利润: 8.89亿美元,营业利润率为10.1%。净利润: 5.59亿美元,利润率为6.4%。每股收益(EPS): 11.03 美元(根据流通股计算的近似值)。支付总额(POS): 837亿美元(同比增长42.1%,按中性货币计算增长52.6%)。商品交易总额(GMV): 199亿美元(同比增长36.8%,按中性货币计算增长36.5%)。从区域表现看,按固定汇率计算,巴西和墨西哥的销售额增长了35%,成为增长主力引擎。
家得宝25财年财报公布:营收1647亿美元,同比增长3.2%
AMZ123获悉,近日,家得宝(The Home Depot)发布截至2026年2月2日的2025财年第四季度及全年财报。家得宝表示,尽管房地产市场低迷及消费者不确定性持续影响需求,但整体业绩基本符合预期,并维持2026财年增长指引。以下为Q4财务亮点:①营收为382亿美元,同比减少15亿美元,降幅3.8%。上年同期为14周,多出的一周为2024财年第四季度贡献约25亿美元销售额。②可比销售额增长0.4%;其中美国市场可比销售额增长0.3%。③净利润为26亿美元;去年同期为30亿美元。④交易笔数同比下降1.6%;平均客单价同比增长2.4%。⑤单笔超过1,000美元的大额订单同比增长1.3%。
eBay新增车队物流配送追踪和AI自动回复功能
AMZ123获悉,近日,eBay宣布,为使用自营车队配送大件商品的卖家新增实时物流追踪功能。此前,卖家自有车辆配送一直缺乏平台内追踪支持。此次更新后,只要卖家通过MaxOptra或StreamTech上传物流信息,买家即可在订单详情页查看实时配送进度。根据平台说明,订单级追踪数据将从MaxOptra和StreamTech整合至eBay系统。卖家在上传物流信息时,需要在承运人选项中选择对应名称:使用MaxOptra时选择“In-House Logistics MX”,使用StreamTech时选择“StreamTech”。若通过第三方服务商或API上传数据,需确保承运人字段中的名称与上述信息完全一致。
Wayfair拿下市场份额第一!25年净收入达110亿美元
AMZ123获悉,近日,根据Consumer Edge的报告,2025年美国家具家居用品零售以2.3%的微弱增长收官。相比之下,核心零售业的增速为4%。更关键的是,家居品类自身价格上涨了4%。这意味着行业增长更多来自涨价,而非需求扩张。2025年末,家具品类仅1358亿美元的总销售额,与2023年基本持平,2024年还曾下滑2.1%,显示出行业增长乏力已成定局。在这一背景下,市场格局却悄然生变。Yipitdata的数据显示,在整个家居用品零售赛道,Wayfair与TJX旗下以实体店为主的Home Goods并列市场份额第一,第四季度均略高于15%,而排名第三的宜家仅为7%,差距超过两倍。
一周爆卖33万+!TikTok一款懒人腰带霸榜出圈
“爆改”美国人衣柜,TikTok一款懒人腰带7天卖了33w+
eBay eGS的用户数同比增加近两倍!对美发货增幅最高
AMZ123获悉,近日,物流企业Lincos与eBay合作运营的海外配送服务“eBay eGS”发布的数据显示,2025年eBay eGS的用户数比去年同期增加了近两倍(91%),整体配送量也增长了41%。据了解,eBay eGS是一种面向卖家的综合物流解决方案:卖家只需将商品发往仁川物流中心,后续的通关及目的地尾程配送均由平台一站式处理。凭借其便利性和价格优势,eGS已成为韩国中小卖家及新锐卖家试水全球市场的重要渠道。从目的地来看,发往美国的“US标准”配送量增幅最为突出,同比增加58%。
突发!加州总检察长指控亚马逊操纵价格
AMZ123获悉,近日,根据路透社的报道,加州总检察长罗伯·邦塔向法院申请一项初步禁令,要求立即制止亚马逊涉嫌通过胁迫第三方卖家、限制其在其他平台提供更低价格的行为,并指控亚马逊人为抬高了全美商品价格,最终损害消费者利益。这项禁令是针对亚马逊长达三年半的反垄断诉讼中的最新举措。邦塔在提交给旧金山加州高等法院的一份文件中指出,亚马逊的核心策略是压制市场上的价格竞争,以维持自身的盈利空间。调查发现,亚马逊及其竞争对手与商家之间存在无数暗中协调价格的协议。邦塔办公室称,这些协议旨在确保亚马逊在eBay、Target和沃尔玛等其他网站上的价格不被击败。
亚马逊更新BSA协议,卖家需审查AI工具合规性
AMZ123获悉,近日,亚马逊宣布,将于2026年3月4日起更新《Amazon Services Business Solutions Agreement》(BSA亚马逊服务商业解决方案协议),并新增一项“Agent Policy(代理政策)”,对人工智能使用及自动化系统提出新的合规要求。同时,亚马逊还将对争议解决机制进行调整。亚马逊已于2月17日通过电子邮件和公告板通知卖家,要求卖家在新规生效前完成相关工具的合规审查,时间窗口为两周。根据公告,此次更新重点包括对AI和机器学习使用的限制。亚马逊将在BSA中新增条款,禁止使用亚马逊的材料或服务来开发或改进人工智能或机器学习模型,并加强对逆向工程行为的保护。
28天进账620w+!跨境卖家靠瑜伽服赚麻了
TikTok爆卖10万单,这件运动单品被美国人疯抢!
突发!特朗普10%的全球关税已经生效
AMZ123获悉,据外媒报道,近日,美国的关税政策经历了剧烈震荡。美东时间2月20日,美国最高法院以6比3的结果作出裁定,认定特朗普政府援引《国际紧急经济权力法》加征关税的做法越权。法院认为,该法并未明确授权总统以紧急状态为由开征大规模进口关税,政府此举缺乏足够法律依据。裁决公布后,特朗普当天即作出回应。他表示不同意法院的决定,但是同时签署行政令,正式终止此前依据《国际紧急经济权力法》实施的相关关税措施。这意味着,自2024年起以芬太尼危机等理由对多国加征的关税失去了法律支撑。但特朗普并未因此停下关税步伐。
亚马逊年营收首超沃尔玛,达到7169亿美元!
AMZ123获悉,近日,根据亚马逊和沃尔玛两家公司最新发布的财报数据,亚马逊在刚刚结束的财年实现总收入7169亿美元,而传统零售巨头沃尔玛同期的营收为7132亿美元。这意味着,亚马逊首次在全年营收规模上超越沃尔玛,结束了后者长达26年的“全美收入最高公司”历史。事实上,这一变化已有征兆。大约一年前,亚马逊就曾在季度销售额上首次超过沃尔玛,为此次年度排名的更替埋下伏笔。从亚马逊和沃尔玛两家公司的收入结构来看,双方的驱动力已呈现出明显差异。尽管在线零售依然是亚马逊的核心业务,但它的收入构成正变得更加多元化。
今日起!旧关税停止征收,10%临时关税生效
从“暂停”到“替代”,美国贸易政策正在进入新的不确定阶段。此前AMZ123在文章中提及,2025年10月底美国宣布延长对部分中国商品24%加征关税的暂停期限至一年,一度让跨境行业短暂找回了一点确定性。美国进口商重新补库存,卖家开始重谈报价,甚至有人认真讨论起“成本正常化”的可能。但如今春节刚过,美国贸易政策又突然踩下新的油门。AMZ123获悉,近日,美国海关与边境保护局(CBP)发布最新执行通知,宣布自2026年2月24日起停止征收依据《国际紧急经济权力法》(IEEPA)实施的一系列紧急关税措施。其中包括此前备受关注的“对等关税”、“芬太尼关税”,以及部分以国家紧急状态为依据推出的全球性临时关税安排。
25年美国电商市场达1.2万亿美元,亚马逊与Shopify主导
AMZ123获悉,近日,根据Marketplace Pulse估算,亚马逊与Shopify两家公司合计已占据美国电商市场约50%的份额,成为该领域最核心的两大力量。这一变化被业内视为美国电商进入成熟阶段的重要标志,也体现出电商平台模式与基础设施模式并行发展的趋势。数据显示,2025年美国电商市场规模约为1.2万亿美元。其中,亚马逊美国的销售额约4400亿美元,占整体市场的35.7%。这一数字涵盖其自营零售业务及第三方市场业务。而Shopify的2025年第四季度财报显示,美国市场占比达到14%,高于上一年的12%。2025年亚马逊与Shopify的合计市场份额达到49.7%。
亚马逊墨西哥下调FBA佣金,推出网红达人计划
AMZ123获悉,近日,亚马逊墨西哥宣布,下调卖家佣金。此次调整涵盖物流服务、低价产品、分期付款政策以及新卖家入驻条件,显著降低了运营成本,为墨西哥创业者和小型企业提供了更有利的销售环境。根据公告,亚马逊墨西哥将FBA(亚马逊物流)低于299墨西哥比索的产品佣金平均下调51%,使卖家能够以更低成本提供快速可靠的Prime配送服务。对于日常必需品,如食品、健康和个人护理产品,每件商品的FBA佣金固定为6墨西哥比索,从而让卖家能够提供更多商品并保持竞争力价格。此外,使用FBA的卖家现在可为高于299墨西哥比索的商品提供免手续费的分期付款,提升高价值商品的销售便利性。
2025年出口额已突破千亿!SHEIN将投百亿建智慧供应链总部
AMZ123获悉,据媒体报道,2月24日,在广州召开的全省高质量发展大会上,时尚零售巨头SHEIN(希音)的创始人许仰天作为企业代表发言,分享了这家扎根广东的企业,如何用十年时间成长为全球时尚行业巨头的历程。他透露,2025年SHEIN平台出口额已突破千亿元大关,业务网络覆盖超过160个国家和地区。在许仰天看来,SHEIN独创的“小单快反”模式之所以能跑通,核心在于广东得天独厚的产业土壤。从番禺的服装制造车间,到白云的国际物流枢纽,省内高度集聚的产业链条,让一件衣服从设计稿到送达消费者手中的周期,能够被压缩到惊人的2至3周。他认为,这种速度正是广东制造极致效率与国际物流高效协同的产物。
《中企出海美国季度研究报告》PDF下载
近年来,随着全球化进程的深化与中国经济实力的持续提升,越来越多的中国企业将目光投向海外市场。美国作为全球最大经济体创新高地和消费市场,始终是中企出海战略中的关键目标。从制造业到科技领域,从消费品到金融服务,中国企业的国际化步伐不断加快,既彰显了“中国智造”的全球竞争力,也面临复杂的政策环境、文化差异与市场竞争等挑战。
《跨境蓝海拉美市场洞察 - 墨西哥篇》PDF下载
墨西哥位于北美大陆南部,北邻美国,政局稳定,法律健全,是拉丁美洲地区第一贸易大国和重要的外国直接投资目的地。墨西哥拥有 1.28亿人口,是仅次于巴西的拉美第二大经济体,同时也是拉美第三大线上零售市场,无论是互联网的普及率还是使用率在拉美市场都处于佼佼者。
《东南亚出海合规实操指南手册》PDF下载
近年来,东南亚电商市场以迅猛的增长态势成为全球贸易的新蓝海,印尼马来西亚、新加坡等六国凭借庞大的人口基数、持续提升的互联网渗透率吸引着无数中国卖家前来布局。
《2025中国新能源汽车产业链出海洞察报告 - 匈牙利篇》PDF下载
中国汽车市场新能源汽车渗透率已达50%,各主机厂纷纷开启价格战,让利消费者,并承担相应的利润损失,在中国新能源汽车市场逐渐成为红海的的大背景下,海逐渐成为各主机厂主动或被动的选择。
《2024哥伦比亚电商市场概览报告》PDF下载
哥伦比亚位于南美洲西北部,是拉丁美洲第三大国家,北部是加勒比海,东部与委内瑞拉接壤,东南方是巴西,南方是秘鲁和厄瓜多尔,西部是巴拿马和太平洋。

《2026独立站卖家日历》PDF下载
2026 独立站卖家日历 2026 全年营销节奏
《2025中东北非消费者数字经济报告》PDF下载
2025年的报告不仅持续跟踪数字经济的同比增长,也更深入:我们探讨了新兴技术对下一波数字化转型的影响力,还首次将中东北非国家及地区的消费者行为偏好与全球其他市场进行对比。
《2025年终大促旺季AI消费趋势报告》PDF下载
随着人工智能 AI的爆发式增长,如 ChatGPT、Perplexity 和Llama等交互式聊天机器人正在渐渐成为大众研究和推荐的首选工具。根据 AI智能体功能的更新迭代,目前已经可以完成网购下单、预订服务、及交易支付,现已被统称为 AI智能体电商Agentic Commerce,且其采用率正呈现出滚雪球式的增长。
亚马逊全球开店
亚马逊全球开店官方公众号,致力于为中国跨境卖家提供最新,最全亚马逊全球开店资讯,运营干货分享及开店支持。
亚马逊公告
AMZ123旗下亚马逊公告发布平台,实时更新亚马逊最新公告,致力打造最及时和有态度的亚马逊公告栏目!
跨境科普达人
科普各种跨境小知识,科普那些你不知道的事...
跨境电商干货集结
跨境电商干货集结,是结合亚马逊跨境电商卖家交流群内大家在交流过程中最常遇到的问题,进行收集整理,汇总解答,将会持续更新大家当前最常遇见的问题。欢迎大家加入跨境电商干货集结卖家交流群一起探讨。
AMZ123卖家导航
这个人很懒,还没有自我介绍
跨境数据中心
聚合海量跨境数据,输出跨境研究智慧。
侃侃跨境那些事儿
不侃废话,挣钱要紧!
跨境电商赢商荟
跨境电商行业唯一一家一年365天不断更的媒体!
首页
跨境头条
文章详情
大卖分享:更换亚马逊店铺关键敏感信息之case报备论
AMZ123跨境电商
2020-04-28 16:48
9992


AMZ123每天都会和遇到各种问题的卖家们打交道,深知作为亚马逊卖家的不易。


本着解决卖家在亚马逊开店、运营等问题的初衷,AMZ123后续会联系有经验的卖家不定期分享,希望大家从中有所收获~

 

作者:微博@拉长物料员

原标题:更换亚马逊店铺关键敏感信息之case报备论

下文经作者授权转载,如需转载请联系原作者。







引子:转让过账号的朋友们应该比较容易明白我这篇文章的。

 

先看图

             

如果图片不清晰,请看文字:

Hello from Amazon Selling Partner Support,

 

I understand that you would like to update your deposit method and want us to make sure that your account is not affected because of this. I will assist you with this.

 

Thank you for informing about this in prior.

 

In this case, as per the update we received from the internal team, I would like to inform you that, you can very well change/update your bank account information at any time on your seller account by following the steps on the below help pages.

 

https://sellercentral.amazon.com/gp/help/G851?referral=A22NJXB6ZNXZI6_A3TBHJJ70WF7AO

 

Also, as we informed earlier I can assure that these changes will not affect your account health.

 

When you try updating the bank account information this process will request for a old bank account for security reasons. If you remember your old bank account number then you can proceed to change your bank information without any issues. If you don't have/remember the old bank account details or if you face any trouble to enter the old bank account number then I request you to contact us via Phone to trouble shoot the issue further, because Sellers who don't have their old bank account details need to under go a deep security verification process.

 

You can request a call from us seven days a week between 5:00am and 6:00pm Pacific Time. To request phone calls from your Seller Central account you can use the ""Call me now"" feature through below steps:

 

1. Click on ""Contact Seller Support"" button in the ""More ways to get help"" box found on the right side of Help pages. Or you can simply use the ""Contact Seller Support"" link available at the bottom of all Seller Central pages.

 

2. Select the service and then select the issue for which you require our help

 

3. Select ""Phone"" tab

 

4. Select your country

 

5. Enter your phone number and Extn. (if any)

 

6. Check ""+ This issue is urgent and requires immediate attention"", box if required

 

7. Click on ""Call me now"" button

 

Also, please be informed that whenever you add or change bank account information, a three-day security hold goes into effect. Fund transfers cannot be initiated until the hold expires. Only the primary account owner can make changes related to payment information.

 

In this case I would like to inform you that we have seller performance team who take cares regarding the seller activities on account. In this situation, I kindly request you to contact our seller performance team to inform them about the changes in your account.

 

We at seller support team does not have an option to forward your issue to our seller performance team as they need direct information from the seller for documentation purpose.

 

Once you informed our seller performance team, they will be aware of this issue that you are making changes in your account so your account will not get affect and also it will be safe without any issues.

 

You can directly contact our performance team by using email address:

 

seller-performance@amazon.com

 

Once you have contacted seller performance team and inform them about the changes you made in your account so that they will make a note about this in your account and make sure that your account is not affected because of this.

 

To help us continually improve, we ask that you take a moment to complete our survey below to tell us about your experience with this specific interaction.

 

Were you satisfied with the support provided?



我是119事件跟进时间最久的当事人之一,在此我引入五个概念:
 
亚马逊人工团队:卖家支持(包含绩效等团队),买家支持,其他亚马逊internal team。
亚马逊审核机制:机器人和人工。
 
从两年前入行开始到现在,新拿来的账号,对于更换信用卡和收款信息关键的敏感信息,我一直都有遵从同事和服务商的case"报备论"。

而亚马逊也会时不时突然的对信用卡或者收款风控加强,例如去年有时期换信用卡触发二审,换收款账户而导致账户被锁定或者清号/删档。
 
对于交易过来的账号,我们首先需要更换的三个重要敏感信息,容易触发机器人和人工审核的是:环境,扣款(信用卡),收款(银行账号)。
 
通常这三个东西(环境,扣款(信用卡),收款(银行账号)更换的时间间隔最起码在三个工作日以上,因为:
Also, please be informed that whenever you add or change bank account information, a three-day security hold goes into effect.
(翻译参考:此外,请注意,每当您添加或更改银行账户信息时,三天的安全保留将生效。)
 
为什么突然又想这么坚定的把报备论写出来,因为今天我还是因为大意差点失了荆州了。
 

傍晚,出于对资金规划的考虑,打算更换某些一些one years old账号的收款账号。

第一个直接更换,没事。

第二个更换大概1小时内没问题,之后账号被掉出来,输入密码,显示密码不正确:
             
当时我心里慌了一下,但是我还是自信满满,通过邮箱获取一次性验证码,更换了密码,再次尝试登录之后就是:
       

这个时候有点噶子慌了(很慌了),随后我立即通过账号的
help-https://sellercentral.amazon.com/cu/help/contact-us 联系卖家支持团队。
       
     
            
同时我发了一封邮件给seller performance,这两个地方的comment和给seller performance邮件的内容大概是:

我的名字是XXX(法人名字,个人店铺的注册人名字)

前台店铺名字XXX

亚马逊账户邮箱是XXXX@XXX.com

收款账号XXX

信用卡XXX

我把我的收款XXX换成了XXX,现在我的账号被锁定了,这是我本人在操作等。

这些内容就是账户所有者和账户的credit,当然你有真实的paper work,一并提交会更好。
 
这个其实和一些做加拿大站的朋友们在添加或者更改加拿大站的收款信息出现的原理和情况类似,因为北美三个站点是一体的。
 
之后买家团队收到的邮件:
            
邮件内容:

Hello,


We believe that an unauthorized party may have accessed your Amazon.com account. For your security, we have assigned a temporary password to your account and reversed any changes made by this party. Any pending orders have been canceled. 


You will need to reset your password when you return to the Amazon.com site. To reset your password, click "Your Account" at the top of any page on Amazon.com. On the Sign In page, click the "Forgot your Password?" link to reach the Amazon.com Password Assistance page. After you enter your email or mobile phone number, you will receive an email containing a personalized link. Click the link from the email and follow the directions provided. 


Your new password will be effective immediately. We recommend that you choose a password that you have never used with any website. 


You will also need to: 


-- Re-enter your complete credit or debit card number the next time that you place an order.


-- Re-enter any addresses that you recently added to your account.


-- Check your subscriptions, if you have any.  You may need to update them. 


If you have any trouble resetting your password, use the Contact Us form on our Help pages. 


You can also enable Amazon's Two-Step Verification, a feature that adds an extra layer of security to your account. You can activate this feature from the Advanced Security Settings page located in Your Account under Login & security. 


We do not know how this person got your sign-in information because that happened away from our websites. Some techniques include using malicious software to capture a user's keystrokes, trying common passwords, and sending fraudulent emails that request account information (known as "phishing").


To learn more about safe online shopping, go to Amazon.com Help, then Other Topics & Help Sites, and then click Security & Privacy. 


Sincerely, 


Amazon.com


卖家团队收到的邮件:
                          
文字内容:

Hello,


We believe that an unauthorized party may have accessed your Amazon.com seller account. As a result, we have temporarily restricted access to your account and deactivated your listings. For your security, your full credit card number is not displayed in your account and cannot be accessed via our website.


We do not know how your sign-in information was obtained, since the unauthorized party obtained this information on a site other than Amazon.com. Some common techniques used to gain access to this information include:


-- Using malicious software to capture a user's keystrokes and Internet activity


-- Trying commonly used passwords


-- Sending fraudulent emails asking recipients to provide or update personal, financial, or other account information (commonly known as “phishing”)


Learn more about keeping your account information secure in Seller Central Help: https://sellercentral.amazon.com/gp/help/34901.


To regain access to your account, you will need to reset your account password with a new, unique password that you do not use for any other account or website. We also suggest that you change the email address associated with your selling account to prevent unauthorized access from other parties. We also suggest you review your Seller Central account to verify that the following information is accurate. If changes have been made, please make the necessary corrections.


-- Email address preferences


-- Payment information


-- Authorized secondary users on the account


-- Two-step verification details


-- Business, shipping and returns, and tax information


-- Active and pending promotion codes


-- User permissions


-- Amazon Storefront


-- Listings and condition notesIf the unauthorized party accepted orders for items you did not list, we recommend canceling orders that have not shipped or offering refunds for orders that the unauthorized party marked as “shipped.”


If you find problems with recent disbursements, you can follow this link to reach a member of the Seller Performance Team: 

https://sellercentral.amazon.com/cu/contact-us. In your email, please include the last four digits of the bank account where your disbursements should be deposited.Once you have confirmed that your account and listing information is accurate, change your listing status to Active to sell on Amazon.com.


If you need help with your account or listings, you can reach our Seller Support Team by clicking Get Support at the bottom of any page in Seller Central.You can view your account performance at 

(https://sellercentral.amazon.com/performance/dashboard?ref=ah_em_ap) or select Account Health on the home screen of the Amazon Seller app on your iOS or Android device. The Account Health dashboard shows how well your account is performing against the performance metrics and policies required to sell on Amazon.


-- iOS App

(https://itunes.apple.com/us/app/amazon-seller/id794141485?mt=8)


-- Android App 

(https://play.google.com/store/apps/details?id=com.amazon.sellermobile.android&hl=en_US)


Sincerely,


Seller Performance TeamAmazon.com


http://www.amazon.com


继续故事,收到卖家团队和买家团队的notification邮件之后,心态才慢慢恢复平静。再次通过邮件验证码更换了一个之前没有使用过的密码。
 
能够登录账号之后,发现果不其然收款账号和信用卡信息都成为空白了。重新添加收款和扣款,我添加的是一直在使用的,而不是更改后将来要使用的。
 
这里穿插一点,道上玩强开的就是利用这个系统漏洞。
 

We believe that an unauthorized party may have accessed your Amazon.com seller account. As a result, we have temporarily restricted access to your account and deactivated your listings. For your security, your full credit card number is not displayed in your account and cannot be accessed via our website.

(翻译参考:我们相信,未经授权的一方可能已经访问了您的Amazon.com卖家账户。因此,我们已经暂时限制了对您的账户的访问,并停用了您的列表。为了您的安全,您的完整信用卡号码不会显示在您的账户中,也无法通过我们的网站访问。)


bank account也是一样 not displayed in your account。
 
这个时候你就不要霸蛮去换你要更换的新的信用卡或者收款了;信用卡更换会导致因为一审账号特别容易触发二审;或者收款账号更换会导致二审账号锁定的更严重——锁死,清号或者删档。
 
通过更改密码也更换回到一直使用的收款和扣款账号后,卖家团队收到回复如下:
       

I've reviewed your email and understood that your have changed the deposit method for your seller account but you received email stating that, We have detected unusual activity on your account and have locked it temporarily so you would like to know how to proceed further.In order to proceed further, We need additional information from your end.


Name of bank 

Date of bank account upgrade

Date of when you first tried to update the bank account. 


Thank you for selling with Amazon


这里亚马逊只想验证我账号的credit(reliability或者 trust score),只是为了核实所有操作为本人;
 
如果平时有坚持risk ahead的习惯,问题不会太大也不会太严重。

如果要paper work,那我的成功率会低于50%,大家都懂的,就是那些个不可描述的原因。
 
如需提供了

Name of bank

Date of bank account upgrade

Date of when you first tried to update the bank account.


之后,亚马逊客服回复
             
I would like to inform you that, we have forwarded your concern to our internal team with the information provided by you. we will notify you once we receive an update from them.
 
当把收款和信用卡都换回了之前一直使用中的账号后,为保险起见,随后开了一个case,回复如开篇的图片和邮件所示,其中重点是:
 
Once you informed our seller performance team, they will be aware of this issue that you are making changes in your account so your account will not get affect and also it will be safe without any issues.
 
(翻译参考:一旦您通知我们的卖家绩效团队,他们会意识到您的账户中出现了这个问题,所以您的账户不会受到影响,也不会出现任何问题。
 
接着继续问我是保持原来的银行账号还是可以换新的,回复是开篇第一张图
 
之后我就继续换成了新的银行账号,再回复了这个case。目前还没回复,账号也OK。
 

那为什么买家团队和卖家团队都会发这个风险警告邮件呢?
 
买家账号和卖家账号是一体的,其实你的买家账号的银行账号和信用卡信息是一样的。
 
那这个卖家团队和卖家团队自动邮件notification,风控警报是人工触发的还是因为机器触发的?
 
我的个人经验是:先机器把关,再人工介入。
 
账号资质好的,触发机器审核,没问题,过;人工后续再介入人工审核,没问题,过。

账号资质差的,触发机器审核,有问题,不过;人工后续再介入人工审核,没问题,过。

账号资质差的,触发机器审核,有问题,不过;人工后续再介入人工审核,有问题,不过。
 
然后再视账号评分和风险动作的评估,决定你是否需要提供哪些资料,个人信息identify就够了,还是需要更多的paper work(例如信用卡问题引起的utility bill review,所谓的二审)。
 
正常情况来说,不需要过分慌张把所有的资料一股脑的都提交上去,包括你PS的假资料或者过期的信用卡账单,反而弄巧成拙。
 
欧美法系注重的是一个credit(reliability或者 trust score),你的credit card是会对你信用和可信度的有力证据;如果你的credit 没问题,就不需要去画蛇添足般做多余的paper work了。
 
通常我们刚刚拿到号或者拿的新号,都会开case报备收款或者信用卡信息的更改,思路如下:
 
Dear Amazon,
 
由于为了更好的资金规划,
或者由于亚马逊收入或者成本核算,等等冠冕堂皇的理由
我现在需要把卡号A换成卡号B,可以再傻白甜的问一句,会不会对我的账号有风险?
然而大多数客服会说,you can very well change/update your bank account/credit card information at any time on your seller account.
 
很多人直接换过,也没有出现这样的问题。原因大概有:账号少,你的账号资质好,而且只是更改了单一的关键信息等等。

你的亚马逊账号,亚马逊链接,你的品牌在亚马逊系统里也会有质量得分和风控评级的。
 
之前我每一次更换收款和扣款都会报备,有经历过偶尔有一两次邮件和在线聊天功能还在的时候,客服说过他已经移除了账号的一个的风险警报,你可以放心的更改或者什么的,邮件和聊天记录内容我找不到了。
 
当case报备完,客服说你可以随便换的时候;那你就直接换信息就好了。
 
换完了之后也可以不嫌麻烦的再回复一下case,大致意思:
亲爱的亚马逊团队,请获悉我已经把我的收款/信用卡从A换成B,请移除对我账号的一个risk alert.
 
其实这篇文章我主要需要阐明和论述的是关于更改关键信息case报备的一个重要性,小心使得万年船,希望我的这篇文章能够让大家相信市面上所流传的“case报备论”。
 
其他知识点稍微带过的一些点,这里就不在去细致的说了,这么晚还打算把这个文章写下来,更多的是把这个事情当作一个个人日记的形式记录下来(复盘),不过只是这篇个人日记是公开的。

因为有点困,叙事性可能有点混乱,时间线或许会有点前后不一致,请大家见谅。
 
晚安。
 





通常卖家们遇到这类型的问题时,如信用卡更换,收款账号更换等,都是建议先报备后换卡,小心驶得万年船哦~

文章中的邮件原文建议大家自己翻译下哦,在此推荐下AMZ123站长新发现的翻译小工具,据说比谷歌好使一些:
             网址:https://www.deepl.com/translator

看完大卖精彩的分享,想必卖家们对信用卡更换的操作有了更进一步的认识,如若还有其他疑问,欢迎在评论区一起交流探讨~

整理✎   白石/AMZ123
声明:转载本文不得修改标题及原文,并保留来源以及原文链接。 


2
咨询
官方微信群
官方客服

扫码添加,立即咨询

加群
官方微信群
官方微信群

扫码添加,拉你进群

更多
订阅号服务号跨境资讯
二维码

为你推送和解读最前沿、最有料的跨境电商资讯

二维码

90% 亚马逊卖家都在关注的微信公众号

二维码

精选今日跨境电商头条资讯

回顶部